Background:

A long established, family business needed to refresh a tired and broken web design.

Challenge:

Maddalenas Cheesecake & CateringCreate a new website to support the primary services the business wants to be known for.

Solutions:

  • We performed Search Engine Optimization (SEO) keyword research to align with the services the client wanted to be found on.
  • Setup an easy to use Content Management System to support the long-term maintenance needs of the business.
  • We worked with the client to write all the content.
  • Sorted through scores of images to integrate throughout the various service pages.
  • The website incorporates Search Engine Optimization best practices to increase the likeliness of being located in geographic keyword searches.
  • Integrated custom Social Media sharing functionality on blog posts.
  • Planned and executed Search Engine Advertising campaign to attract new customers.
  • Designed downloadable menu.
  • Implemented web analytics to monitor site usage and identify inbound visitor sources: search engines, referrals, advertising.

View more examples of our work.