It looks terribly unprofessional for service providers to use email accounts like: @aol.com, @gmail.com, @hotmail.com, @comcast.com, @verizon.net, etc. for their business email.
Why? With all the scams online, it creates doubt about your credibility as a real business.
A professional business email address is an extension of your personal and business brand. While it is one minor piece of your overall marketing effort, it’s part of your first contact with a prospect. Get it right and reduce one more barrier to a great conversation.
While many domain registrar and web hosting companies offer email as a service, many do not provide high quality, functionality and flexibility you may want.
Therefore, you should seriously consider either:
- Google Apps for Work
It’s Gmail with your own domain and no ads for only $5/user/month.
Plus you should have a Gmail account to link all the Google services you’d use for marketing your business.
- Microsoft’s Office 365 Business
It’s $5/user/month, not including mobile apps (Or $8.25 with Office apps on tablets and phones)
Ultimately the features and costs are fairly comparable and they both provide high quality business email service. It’s up to you to decide if you have a strong preference for one provider over the other.